Maria Amjad, Muhammad Rafiq
This case study explores the unforeseen issues resulting from neglected record management by delving into the transformative path of Union Developers, a real estate company led by Malik Naeem Ahmed. Since the organization's ineffective procedures and lost files were causing operational discord, Mr. Bilal was brought in to oversee transformation. The strategic choices-from technological adoption to physical organization-started a paradigm shift that produced an orchestra of operational excellence. The study offers specific measurements that demonstrate the beneficial effects on data correctness, processing speed, file management, and overall efficiency. Case studies from customers, including Buy Back, show measurable enhancements in document submissions, property title deed issuance, file transfers, and cancelation procedures. The strategic consequences include better compliance, more data-driven decision-making, and improved the reputation of the organization. The real estate business may benefit greatly from strategic record management, as demonstrated by this study, which also poses important concerns about scalability, continuous improvement, ongoing employee involvement, technology leverage, and overall organizational efficiency improvements.