Revista de la Academia de Estudios de Marketing

1528-2678

Volumen 26, Asunto 5 (2022)

Artículo de investigación

Factors Affecting Awareness towards Investment In Equity Shares: A Social Network Analysis Approach

  • Ranjit Singh, Jayashree Bhattacharjee and Kajol

Artículo de investigación

The Shifts In Millennial Consumer Behaviour Due To Disruption Caused By Digital Wallets In India

  • Neha Gupta, Jennifer Jagose, Aditya Mulye

Artículo de investigación

Impact of Financial Literacy on Financial Capability Evidence from Urban Working Women in Rajasthan

  • Monu Bhargava, Birajit Mohanty, Kavita Tak, Aashima & Saurabh Sharma

Artículo de investigación

The Effect of Politicians use of Social Media on Citizen Political Commitment

  • Senda Baghdadi and Fatima Toukebri

Artículo de revisión

Impact of Relationship Selling In Banking Sector

  • Renu Vashisth and Jyoti Gupta

Artículo de investigación

Impact Of Covid-19 on the Morale of the Employees: The Mediating Role of Self-Efficacy

  • Amandeep Nahar and Meenakshi Thakur

Artículo de revisión

A Study on the Impact of Human Resource Management Practices on Employee Performance

  • Sailaja VN, Vaishnavi M, Sai Krishna T

Artículo de revisión

A Study on Macro Economic Variables and their Impact on Gold Price In India

  • Sailaja VN, Akhil Kumar V, Padmini Kota VS

Artículo de investigación

Cross Training and Its Impact on Employees In Manufacturing Industry

  • Swati Bhatia and Shipra Shrivastava

Artículo de investigación

A Study on Customer Satisfaction of Bsnl: A Case Study of Krishna District

  • Balaji C.H., Revanth P and Dilip Chowdary N

Artículo de revisión

A Study on Consumer's Perception towards Digital Payments In Rural and Urban Areas

  • Balaji Ch, Meghana K and Dheeraj Sai V.

Artículo de investigación

An Empirical Study on Customer Satisfaction towards Organized Retail Outlets In Bengaluru City, Karnataka

  • Gondesi Santhoshi Kumarai, Parminder Kaur Bajaj, Sarita S Rana, Kethan, Jaggaih, Mahabub Basha S and Venkateswarlu Karumuri

Artículo de revisión

The Influence of Intrinsic and Extrinsic Motivation for Employee Compensation

  • Ilie Popa Georgiana-Florina, Tanase Veisa Alina and Bacanoiu Vaduva Cecilia