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Factors Contributing to Industrial Sickness in Small-Scale Enterprises: Empirical Evidence on Promoter Influence

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ITC's e-Choupal as a Benchmark for Rural Transformation: A Case Study

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The Influence of Health Consciousness, Nutritional Labelling, and Subjective Norms on Consumer Purchase Intentions of Healthy Packaged Foods

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Impact of Financial Literacy on Behavioural Biases and Investment Decision

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Satisfaction-Importance Matrix: Measuring Customer Satisfaction In Mobile Sector

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Adoption of AI and E-Commerce Improving Marketing Performance of SMEs

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Customer Centricity: A Strategic Necessity or Challenge for the Banks?

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Financial Management Behavior of Women: Role of need for Cognitive Closure and Financial Self-Efficacy

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ICT for Promotion of Retail Banking in Digital India: A Study with a Focus on Housing Finance

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An Insight into Student′s Acceptance of Various Digital Platforms using TAM Model across the Indian States during the Pandemic

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An Empirical Study on Consideration of Technical and Fundamental Analysis by Retail Investors

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Exploring the Protective Role of Mindfulness: How Practicing Mindfulness Can Mitigate the Impact of Organizational Intolerance on Consumer Discontent

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A Comparative Analysis of Financial Service Development Strategies of Indian and Australian Firms

• Intekhab (Ian) Alam and Ishaq Bhatti M

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ICT for Enhanced Competitiveness of Micro Enterprises in Digital India: A Tool for Women Empowerment and Rural Development

• Jacob Joju, Palanivel RV, Balu J, Manoj PK and Sijin TC

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Influence of Reference Group on Tractor Purchasing Decision of Farmers In Telangana

• Rajanikanth M and Kunal Gaurav